A professional pollster, Kellyanne Conway took the position of campaign manager for Donald Trump in August 2016 after Corey Lewandowski was fired on the grounds of assault to a woman reporter. Hence, Conway’s contribution to the Republican campaign started since the very first day of office – an appointment of a woman to the post took away the negative impression Corey had created. Now, as the Trump has attained a landslide victory, Kellyanne is going to take office on January 20 as the new White House Couselor for president.

Prior to Election

When Kellyanne joined, Trump was losing the polls by around 10 points. Likewise, he was caught up in the scandal of insulting a soldier’s parents. However, by the time Trump campaigners reached the first debate at Hofstra University in New York, the two candidates were neck to neck.

As the press gathered around to hear the claims of two campaigns after the debate, nobody – not even Stephen K. Bannon – but Kellyanne Conway dared to address the crowd. While the Republican campaigners thought that their candidate had lost, Conway tried to spread positive messages from the debate and what Donald couldn’t bring up.

Everyone says that Trump is a tough guy, but he was no match against Conway. She never failed to give honest advises to the Republican nominee. She said to New Yorker, “And he’s, like, ‘I didn’t see you on TV in the last hour. Where are you?’ I’m, like, ‘Mr. Trump, managing the campaign means talking to the state directors and the mail house and the R.N.C.’” Throughout the election, Conway was rather guided by strategies than whim.

At some points of the movement, things went a little out of hands for Conway as well. She refused to comment on women abuse scandal. Likewise, she didn’t seem very happy on Trump’s gesture about taking a happy vacation if he lost. She responded, “They so believe in you that when you say, ‘Eh, if it doesn’t work out, I’ll go back to the happy place,’ they don’t think that they will.” At that particular instance as well, Conway became the guidance for Trump.

After the election

Now, even after the campaign finished, Kellyanne seems to be vouching for Trump. She told CNBC, “American voters were looking for change, and that’s why Trump won the people’s election.”

Praising Conway’s recent successes – which includes appointment to a White House post – as a forward-thinking woman, Trump cited, “She [Conway] is a tireless and tenacious advocate of my agenda and has amazing insights on how to effectively communicate our message. I am pleased that she will be part of my senior team in the West Wing.” Donald Trump undoubtedly has always been positive about her achievements and potentials.

Long before she joined Trump, Kellyanne was appointed the president and the CEO of The Polling Company™, Inc. Woman Trend. Hence, she was initially not sure if she wanted to join the White House Team. However, Conway later confirmed her acceptance and thanked Trump for believing in her. She said, “I am humbled and honored to play a role in helping transform the movement he has led into a real agenda of action and results.”

Similarly, Kellyanne also tried to control Trump’s tweeting obsession. In an interview, she explained how her effort to persuade goes. An example from her (Conway to Trump): I would say, ‘Here are a couple of cool things we should tweet today.’ It’s like saying to someone, ‘How about having two brownies and not six?’

Now that Kellyanne is also one of the White House teams, it’s reasonable to expect a more orderly and woman-influenced administration.



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